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How to use Tailwind + Pinterest

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What if I told you that I have over 900 pins programmed right now and I programmed them all in 1 afternoon?

Seriously! This means that I have pins programmed from now (January 4) until APRIL.

What’s more, if I wanted to, I could abandon my Pinterest account for almost FOUR MONTHS and it would still be business as usual, bringing me traffic to the blog, followers to my instagram account, but mostly money and sales.

How do I do it? Easy, thanks to Tailwind

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But yes Pinterest is super easy to manage manually some will tell me, and yes, pinning a couple of images of recipes, decor and phrases from time to time is easy, but when you start using Pinterest as a marketing tool to drive traffic to your blog.believe me you’ll need help, at least if you want to achieve the results I’ll show you below.

Why should you use Tailwind?

Well, I think the reasons will be enough when I tell you that thanks to this tool and all the time it saved me, I managed to triple my web traffic in less than 1 year, leading me to achieve almost 1 MILLION page views per month

Tailwind and Pinterest

…of which +300,000 come from none other than Pinterest:

Pinterest in English

Basically I want to summarize that if you are a blogger or entrepreneur and want to increase traffic to your website, there is no better way (and also free) to do it, than through a Pinterest for Business account.

Note: If you don’t know about Pinterest for Business or only use it on a personal level, I recommend you first understand a little about how the tool works.

If you already maintain a business
a business profile on Pinterest, then you might have noticed that despite being an excellent
it is an excellent tool, it demands some time (like everything good in this life).
in this life).

We bloggers (with very rare exceptions) have to start our own business and many of us start even if we have a full-time job or a career to finish, which is why we must organize and manage our time in the best possible way. Work smarter, not harder.

That’s where this tool comes in
tool and the reason why today I want to introduce you to your new right-hand man (and mine) for Pinterest Marketing: Tailwind.
right hand (and mine) for Pinterest Marketing: Tailwind.

In this article, I’ll try to explain how Tailwind can help you discover and publish relevant content to your audience, maximize your audience’s reach and measure the performance of your Pinterest account, in just a couple of hours a month.

Now we are…

What is Tailwind?

Tailwind is a
content marketing tool on Pinterest, designed for bloggers and small businesses.
and small businesses. Essentially it’s a scheduler that will help you grow your
account with minimal time investment.

Instead of uploading pins
manually, one at a time and in the little free time you have, Tailwind allows you to schedule
allows you to schedule once a week (or a month depending on your strategy) all your content
all your content and the tool will publish the pins on the boards and at the times that you
the times you indicate. Not only that, but it will suggest the best times to publish according to your
according to your audience and will allow you to analyze in detail all your profile and measure your
measure your results.

Tailwind is also a
marketing partner of Pinterest, so it follows all the necessary standards to keep your account
necessary to keep your account safe and growing. This is very important
important, because (as with all social networks) if you violate these standards, your account can
standards, your account can be deleted overnight and you lost all your hard work.
hard work. For this reason, it is always important to investigate if the tools that we use are
that we use are approved and do not violate the regulations of the platforms of the
of these social networks.

How to set up your Tailwind account

To get started, you will need to
link your Pinterest account in Tailwind.

Tailwind will automatically scan your Pinterest profile and the niche market you’re in.to generate a smart schedule with the best times to publish according to the audience you have.

In addition to this, on the main page it will show you a small general summary of your account behavior including: the amount of repins, pins from your website, amount of followers, recent comments and the best boards of your account.

But on the topic of Tailwind Analytics, we’ll get into that later; first I want to show you how you can use Tailwind to save you time on work.

Note: some of the links you will see below are affiliate links, which means that if you decide to use the discounts and make a purchase, I may earn a small commission. This will be at no additional cost to you and will help me continue to keep this guide free. Thank you very much for reading me, it’s a pleasure to help you!

Create your publication schedule

Tailwind allows you to
you to configure your publishing schedule to reach your audience at the best time.
time. To do this, you should go to the “Publisher” section and then to
“Your Schedule” in the main menu.

Profile Tailwind, Publisher, Your Schedule

In this section
you will find a predefined schedule (suggested by Tailwind) with the best times to publish
times to publish according to your audience. You can add time slots on the days you
by clicking on the “Add Time Slot” button and choosing the time of your preference.
preferred time.

Weekly pinning schedule Tailwind

It is also possible to delete them by clicking on the time slot that does not suit you and then click on the trash can icon.

Delete programmed pin

This schedule works
to schedule third party repins at the appropriate times, but if when uploading a new pin of your own, you add a specific time to it, the
new pin of your own, you add a specific time, the schedule will add that slot, on that specific
space, on that specific day, automatically.

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